• Double the number of ‘off pitch’ volunteers.

• Double the number of coaches who are women and/or from an ethnically diverse background.

• 20% increase in the number of grassroots matches officiated by a qualified referee.

Key Objectives

• Create a “Community Football Club of the Future” vision that reflects the varied & diverse Welsh landscape.

• Provide support to ensure every football club in Wales has an appropriate & inclusive development plan.

• Align club accreditation & club licensing in support of the new ‘Community Football Club of the Future’ vision.

• Support clubs to play a greater role in improving the health & wellbeing of their community.

• Make club management easier through digital, system & compliance improvements.

• Further enhance the safeguarding culture in every club to ensure a safe & positive football experience for all.

Key Success Measures

• 100% of clubs to have a club development plan.

• Community Football Survey – improved administrator satisfaction.

Key Objectives

• Improve behaviour of players, parents, coaches, officials & spectators within community football through an FAW dedicated education & behaviour change programme.

• Make it easier to report incidents across community football by improving the process and increasing awareness of how to report instances.

• Increase awareness and consistency of application of current sanctions resulting from incidents of abuse or discrimination.

• Develop a clear communication process to share outcomes of discrimination or abuse cases.

• Provide support programme for victims of abuse & discrimination.

• Maintain & enhance robust safeguarding standards & a child-centred culture across community football in Wales.

Key Success Measures

• Successful launch of behaviour change campaign.

• Number of incidents reported.

• Community Football Survey – behaviour measure.

Key Objectives

• Enhance the FAW’s support for Area Associations as agreed within the 2023 Area Association Review.

• Work with Area Associations to improve league rules, regulations & common practice to make it easier to participate in community football across leagues in Wales.

• Develop a ‘League of the Future’ vision that reflects the varied Welsh landscape, identifying minimum standards & best practice.

• Develop improved competitive girls’ leagues across Wales which reflect the significant growth of the game, particularly focussing on transition to league football & U14/U16 girls leagues.

• Provide relevant data, support & guidance to Area Associations & leagues to help reduce the number of adult males leaving league football.

Key Success Measures

• Improved competitive leagues for U14/U16 girls.

Key Objectives

• Ensure that all U6s have a safe, fun and engaging early experience of football, relevant to their age.

• Increase the number of girls aged 5-11 experiencing fun & engaging football provision inside & outside of schools.

• Reduce the number of children leaving football inside & outside of school between ages 12-17.

• Provide more informal, flexible opportunities for adults to play football.

• Develop a stronger disability pathway to increase the number of people with a disability playing community football.

• Increase number of participants from ethnically diverse communities playing community football.

Key Success Measures

• 50% increase in the number of girls playing aged 5-11 years.

• 50% reduction in players aged 12-17 leaving the game.

• Double the number of registered adults playing recreational football formats.

• Growth in participants with a disability playing football.

• Growth in participants from an ethnically diverse community playing football.

Key Objectives

Support the development of local plans that link all clubs, leagues & recreational activities to appropriate facilities & identify priorities for investment.

• Provide support to improve the accessibility to existing facilities for community football clubs, leagues & recreational activities.

Prioritise community club support to help achieve FAW facilities vision:

• Help clubs create plans to develop their own inclusive & community focused home grounds, helping to improve the health & wellbeing of their community.

• Maximise the establishment of community football hubs based at:

  • key artificial grass pitches that provide shared spaces for training, matches and targeted activities.

  • priority multi-grass pitch parks to provide shared club or league central venues.

Key Success Measures

• Invest £25M in grassroots football facilities.

• Increase in the quality of grass pitches and changing facilities based on player experiences.